
New to this year’s BBC Good Food Show Birmingham are the Slow Food Pavilion and Slow Food Taste Workshops which will bring some of the country’s very finest produce to the show. A partnership between the BBC Good Food Show and Slow Food UK will see a selection of small but very high quality producers appearing at the show for the first time, giving them a fantastic opportunity to showcase their superb tasting products to a large and varied food-loving audience. All producers meet Slow Food UK’s strict good, clean and fair criteria which means you know the product will taste great!
In addition to seeing these producers on their stands in the Slow Food Pavilion, visitors will also be able to learn about and taste their products in a more informative but relaxed environment at special pre-bookable Slow Food Taste Workshops. Taking place each day throughout the show, the Slow Food Taste Workshops are part of Slow Food UK’s Taste Education Programme which aims to help people understand why food produced locally, without additives and preservatives and with respect to nature and the environment tastes so much better than much of the mass produced food we often find in our supermarkets.
Slow Food Taste Workshops – choose from:
Slow Bread & Butter – highlighting how one of our most important staples can be transformed by allowing it just a little bit of time! Taste examples of bread made with traditional long fermentation methods accompanied by real butter made the old fashioned way and traditional cold cuts.
Real Veal – This workshop will introduce you to different cuts of welfare-friendly British Veal from Bocaddon Farm Veal in South East Cornwall and explore the broader ethics of our food choices and the vital role that veal calves play in our dairy system.
Cool Sensations – Ice cream and gelato are not just for the warm days of summer. Squisito’s of Warwickshire have developed a range of flavours specifically for the winter months - some with a festive twist. A chance to learn about the subtleties of good ice cream making – and a great excuse to eat it every day!
Nose to tail eating – Our food choices directly affect the livelihoods of farmers and producers. Learn how Ben & Charlotte Hollins of Fordhall Farm saved their organic family farm through innovative partnerships with their community and customers. We’ll focus on how the customer, the producer and the chef can get the most from the whole animal using different cuts and some of the tastiest parts that most people leave behind!
Smoke-filled rooms – The Organic Smokehouse is pioneering in both product development and environmental sustainability. While we taste from the Organic Smokehouse’s range of organic products, explore the intricacies of smoking and the distinctive place which this process has within our food culture.
Slow Food chef Mark Lloyd will be working throughout the show to prepare exciting tasting dishes for a number of the workshops and giving a chef’s perspective on sourcing and using local, artisan products in the kitchen
Tickets for the Tasting Sessions cost £7.50 per person and can be booked online at
www.bbcgoodfoodshow.com or by telephoning 0870 906 3802. Each session lasts around 45 minutes to an hour.
Slow Food Pavilion Exhibitor Profiles:
Fordhall Farm from Market Drayton in Shropshire is a thriving Community Land Initiative producing great tasting beef, pork and lamb. When their organic family farm was threatened with development, Charlotte and Ben Hollins turned to the local community for help and sold non-profit making shares to local people. As tenant farmers, Charlotte and Ben have now built Fordhall Farm into a thriving business dedicated to rearing animals with the utmost respect and using traditional breeds and methods and the animals’ natural and stress free lifestyle results in tender and flavoursome meat.
www.fordhallfarm.comEdible Ornamentals are based in Chawston, Bedfordshire. With a passion for growing chillies and producing the freshest and healthiest products, Jo and Shawn Plumb will be selling their range of chilli sauces at the show. All chillies used in the sauces are lovingly home-grown and the range includes Sweet Heat (a Bramley Apple, chilli-infused chutney), Pure Heat (a gourmet pure chilli sauce) and Inferno (a viciously-hot Mexican sauce for the brave!)
www.edibleornamentals.co.ukSquisito from Monks Kirby in Warwickshire will be exhibiting their range of delicious authentic ice cream, handmade from local ingredients. The ice creams are made in small batches in Sara and Alex Chambers’ own kitchen but the success of the business has meant that they are shortly moving to brand new business premises. With a number of Christmas flavours available including Mulled Wine Sorbet, Pear & Stilton Ice Cream, Christmas Pudding Ice Cream and Pannetone Ice Cream, they will make a fantastic alternative desert over the festive period.
www.squisito-deli.co.ukBased in Looe in South East Cornwall, Bocaddon Farm Veal will be bringing their award-winning veal to the Slow Food Pavilion. The company already supplies many of the leading restaurants in Cornwall who appreciate the superior taste and quality of their pink veal that comes from calves reared to high welfare standards in the open air with a varied diet.
www.bocaddonfarmveal.comFish also takes its place with style in the Pavilion on The Organic Smokehouse stand. The company is located in the grounds of a working watermill in the Welsh Marches and produces innovative and unique smoked produce using the finest organic ingredients. Centre stage will be the award-winning Elderflower Cured Organic Gravadlax but don’t miss the organic smoked butter or Organic Smoked Extra Virgin Olive Oil!
www.organicsmokehouse.comGrowing your own fruit, herbs and vegetables is enjoying a huge revival at the moment and Rocket Gardens will be offering a selection of different instant organic, Soil Association approved kitchen gardens delivered ready to plant to your door. Based in Camborne, Cornwall, Rocket Gardens have a range of different gardens including Vegetable Gardens, Herb Gardens, Salad Gardens and even Children’s Gardens and gift vouchers are available, making this the perfect Christmas gift which will be delivered in the Spring.
www.rocketgardens.co.ukThere’s nothing like a slice of freshly baked bread and butter and on the Slow Bread stand you will be able to try some of the very best breads in the country, marking the recent launch of Slow Food UK’s Slow Bread project. Each day a different master baker including Prices the Bakers of Ludlow and The Watermill, Little Salkeld, Cumbria will be offering top quality varieties of bread all made to traditional high and exacting standards using slow fermentation and proving that breadmaking is a true craft.
www.slowfood.org.ukAlso in the pavilion, Slow Food UK will be running an information and membership stand where you can find out more about the movement and how to become involved. In addition, following the recent launch of the Slow Food UK Orchard Project to create awareness in the UK of the country’s heritage orchards, community orchards and orchard fruit, you will have the chance to taste delicious Heritage apple varieties and discover how you can contribute to Slow Food UK’s knowledge bank.
Tickets to the BBC Good Food Show Birmingham are on sale now. Please visit
www.bbcgoodfoodshow.com or telephone 0870 906 3802 for full details on pricing packages. There is a £1.50 booking fee for advance ticket purchases.
Highways Agency, travel sponsor of the BBC Good Food Show Birmingham - helping you with your journey: check traffic conditions before you leave at
www.trafficengland.com.
Slow Food UK
Slow Food UK is a non-profit, voluntary educational and campaigning organisation - the national arm of the international Slow Food movement, with a dedicated office in Ludlow, Shropshire - that protects British food, preserves biodiversity and promotes food and taste education.
The movement is growing fast in the UK, as more and more people discover how Slow Food can help to protect Britain’s food culture and traditions. Up and down the country our members gather together with their local convivia to organise events such as producer visits, taste workshops, local markets, seminars and dinners.
Each convivium is different, but all have the aim of celebrating and protecting the traditional foods of their region, giving visibility to small-scale farmers, fishermen, growers and artisan producers. There are currently almost 50 convivia and over 2,300 members. If you would like to find out how to join the movement and your nearest convivium, please send an email to info@slowfood.org.uk or call 01584 879599 www.slowfood.org.uk.
The Partnership between Slow Food UK and the BBC Good Food Shows
The partnership offers a selection of Bursary and subsidised stands to producers with foods exemplifying Slow Food UK’s Good, Clean and Fair criteria.